Last updated on November 4th, 2025 at 05:07 pm (Note: This is the second installment of a series. Part 1) How would I go about “debugging” or fixing new patient related issues in your (or any dentists’) office? Specifically, what remedies would I select for situations ranging from: not enough new patients, number of new patients having dropped off suddenly,…
A question I get a lot (and for good reason) is, “How do I get more new patients?” And while many factors play into this, I would have to say that the easiest (and cheapest) way to get more high-quality new patients is…get ready for it, it’s a no-brainer: getting your patients to refer their friends and family! So, whenever…
Last updated on November 5th, 2025 at 12:45 am A little while ago we delivered our Overhead and Profitability seminar here at MGE. Over the course of the weekend, some of the stories I heard from clients got me thinking about another angle on all of this overhead business. I’ve written quite a bit on this subject (and while articles…
Last updated on November 4th, 2025 at 05:49 pm Q: I’m spending a lot on new patient marketing, but haven’t seen much in the way of results. Should I stop? A: No results (or poor results) from marketing is normally caused by one of two things: A) your marketing is ineffective (i.e. nobody is responding to it), or B) your…
Last updated on November 10th, 2025 at 05:06 pm What is internal marketing? By “internal marketing,” I mean those actions you can do within your practice or with your existing patient base to a) increase the number of referrals from your patients and b) get your existing patients into the practice for treatment. Internal marketing is normally the fastest way…
Last updated on November 17th, 2025 at 03:19 pm Q: Is it important to have a dedicated Scheduling Coordinator or can this function be shared amongst all of the front desk staff? Great question! The problem with sharing a function is that you end up with a situation where nobody is really responsible or accountable for that function. A scheduler…