Last updated on November 13th, 2025 at 02:56 pm Neil Winteregg What’s the point of marketing? What are we spending all that money and time for? When we market our practice, or any business for that matter, the whole point is for the phone to ring. And when that phone rings, and a new patient is calling in, they expect…
Last updated on November 14th, 2025 at 03:20 pm Most dentists would be happy to see more new patients. It’s the solution we focus on for practice growth. More new patients means more production, right? In general terms, this is correct. But I’ve also seen new patient centric focus go horribly wrong. Between joining HMOs and other heavily discounted insurance…
Last updated on November 4th, 2025 at 03:00 pm Do you have “New Patient-itis?” If you do, you’re not alone. It’s an affliction that’s run rampant among a considerable percentage of the dentists in the United States and Canada. “New Patient-itis” is (jokingly) defined as “an obsession or fixation on ‘New patients’ as the solution to all practice and profitability…
Last updated on November 17th, 2025 at 06:01 pm When we use the term “new patient conversion,” what are we talking about? Simple: We’re referring to the process of turning an incoming call into a new patient that actually shows up into the office. Now, with this in mind, we could also measure the performance of this area in your…
Last updated on November 13th, 2025 at 08:07 pm Want more new patients, but not sure exactly where to start? I understand—with so many options available to market your practice, making the “right” decision can be overwhelming if not downright confusing! With that in mind, I’ve put this post together to at least provide a “base” from which to operate…
Last updated on November 4th, 2025 at 03:04 pm Neil Winteregg–Service Consultant Pretty much everybody anywhere, in dentistry or any business for that matter, would agree that the best new business comes from the referred family and friends of your existing patients (customers). And it’s easy to see why. The person arrives already wanting your product. They are also normally…