dental sales

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Featured image for “Why MUST Doctors be Able to Sell Dentistry?”

Case Acceptance

Why MUST Doctors be Able to Sell Dentistry?

The subject matter of this article flies in the teeth of almost everything we (dentists) have been taught about “sales” or “selling.” Some may find that this article makes sense…or find some of the notions in it praiseworthy. Others might get upset or offended. Whatever your reaction, I can assure you, if anything, that this article is truthful and backed…
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Featured image for “New Patient Acquisition, Part III”

Case Acceptance

New Patient Acquisition, Part III

Mar 26th, 2010
Last updated on November 5th, 2025 at 02:47 pm (This article is part three in a series of three articles covering New Patient Acquisition. For Part I, click here. For Part II, click here.) In Part II of this series, we focused on New Patient Management. I’ll wrap up this week with a look at “Service.” Everything we’ve covered to…
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