dental treatment coordinator

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Featured image for “Why Dental Marketing Fails (And Why It’s Almost Never the Marketing)”

Internet Marketing & Social Media

Why Dental Marketing Fails (And Why It’s Almost Never the Marketing)

by Jeff Santone
Mar 25th, 2026
Dental marketing has a terrible reputation. Ask most dentists about it and you’ll hear frustration, skepticism, and a long list of things they’ve already tried: billboards, radio, postcards, Google ads, social media. Money spent, effort made, and very little to show for it. The conclusion is almost always the same: “Marketing doesn’t work.” But that conclusion is usually wrong. Marketing…
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Hiring

Do You Need a Treatment Coordinator—Or More Than One?

by Sabri Blumberg
Jul 17th, 2025
In any thriving dental practice, treatment acceptance and follow-through are critical to both patient health and practice success. Managing this process effectively can be a challenge without a well-structured approach—and that’s where a Treatment Coordinator comes in. A Treatment Coordinator is essentially the sales department of a dental office, guiding patients through the financial and logistical aspects of their care.…
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Case Acceptance

3 Ways to Boost Case Acceptance

by Jeffrey M. Blumberg
Aug 22nd, 2018
Last updated on November 4th, 2025 at 02:52 pm Poor treatment acceptance can create a lot of problems in a dental practice. For the dentist, it means performing less of the type of dental treatment that they enjoy. It’s more single tooth dentistry in lieu of quadrant dentistry, especially if patients aren’t accepting comprehensive treatment. From an overall practice perspective,…
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Case Acceptance

3 Tips to Boost Case Acceptance

by Dennis Dezelic
Feb 10th, 2016
Last updated on November 11th, 2025 at 01:49 pm In this week’s post, I wanted to cover a few simple things that you can immediately apply to boost case acceptance (and production): 1. When patients have treatment that is pending, be sure to present/discuss it with them every time you see them. You may think the patient who said he…
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