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"Branding" a Dental Practice – Part II

May 13th, 2015

Welcome back! This week’s post is part 2 of a two-part post on “branding” your dental practice. If you missed last week’s blog post, here’s “Branding” a Dental Practice – Part I, where I covered the first couple rules of branding your office. Now we’ll carry on with… 3. Get to know your audience before deciding on your brand. Whatever…

Marketing

Press Releases: An Easy, Low-Cost Way to Attract New Patients

by MGE Marketing

Sep 3rd, 2014

Jeannine Dowdell Public Relations Director I’m sure that many of you have tried some sort of marketing, including press releases. Maybe it worked or maybe it didn’t. While there’s a lot to creating an effective marketing campaign, (which we cover at the MGE New Patient Workshop), I wanted to give you a simple tip that costs next to nothing on…

Marketing

Your Marketing Budget Should Grow with Your Practice!

by Luis A. Colón

Jul 30th, 2014

When I started in the industry 25 years ago, it was generally considered “taboo” or “unbecoming” for a dentist to market their practice. Well, as all things do, times have changed. Now, dentists, by and large, have come to terms with the reality of the business side of dentistry and it’s rare to find a doctor who hasn’t at least…

New Patients

The Shocking Truth about Consulting (Hint: It Doesn’t Work)

by Gregory A. Winteregg, DDS

Jul 23rd, 2014

I have been a partner at MGE: Management Experts for the past 21 years. MGE is a training company; we don’t sell or really do consulting, so some may view this article as a self-serving attack on consultants to get more business for MGE. It’s not. Naturally, I’d love to have more clients (who wouldn’t), but the reason I’m writing…

New Patients

4 Ways to Turn Social Media into MORE NEW PATIENTS!

by MGE Marketing

Jan 30th, 2014

These days, online marketing and Social Media are responsible for bringing in more than half of many dentists’ new patients. With that in mind, it makes sense for the average dentist to spend some time acquiring knowledge in these areas! The beauty of Internet Marketing is that it’s really not all that hard to learn. It’s not just a matter…

Marketing

The Top 4 Reasons you’re NOT Getting New Patients

by Gregory A. Winteregg, DDS

Aug 1st, 2013

From the days in my dental practice through my time here at MGE Management Experts, I’ve seen a variety of internal problems that can cause a dental practice to lose potential new patients. Sifting through all of this, here’s what I’ve found to be the “top four” issues—along with what to do about them. #1 Phone Mismanagement—Do you have a…

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mge new patient workshop

"Branding" a Dental Practice – Part II

Press Releases: An Easy, Low-Cost Way to Attract New Patients

Your Marketing Budget Should Grow with Your Practice!

The Shocking Truth about Consulting (Hint: It Doesn’t Work)

4 Ways to Turn Social Media into MORE NEW PATIENTS!

The Top 4 Reasons you’re NOT Getting New Patients

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