What makes the perfect dental website? And how can you increase the chances of someone calling and scheduling an appointment through your website? As you might imagine, I get these questions ALL the time. The good news? There are a few simple changes that take little time and effort that can make your website vastly more effective. And I mean…
If you’re sitting down at the end of the day wondering why you’re not getting more referrals…well, you need to read this post. Referrals don’t have to be hard to come by. In fact, you can steadily increase your new patient numbers every month—it just takes a little out-of-the-box thinking. If you’d like to increase your referrals, you need to…
Vicky Prince – Vice President of West Coast Operations What would you say if I told you that you could get a bunch more new patients for your dental practice…without spending a crazy amount of money? If you’re like most, you might say “Sounds great…in theory,” while wondering if this were at all possible. Well, it is. The dental marketing…
Most dentists would be happy to see more new patients. It’s the solution we focus on for practice growth. More new patients means more production, right? In general terms, this is correct. But I’ve also seen new patient centric focus go horribly wrong. Between joining HMOs and other heavily discounted insurance plans, running Groupon specials, or any other means of…
Just about every dentist does some marketing. Many have a couple of different types of dental marketing in which they are engaged. And with that in mind, when you have more than one thing going (e.g. newsletters, flyers, Google AdWords, Social Media, etc.), it’s critical that these activities are all coordinated. Why? Even a little bit of coordination between your…
“What should I do?” New patients are inadequate or have dropped off. You need to solve this problem FAST before it begins to affect the office. So, you ask yourself the above question. And that very question is what brought me to writing this series of articles! Beginning with the idea that I was writing a one or two part…
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