patient base

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Your Best New Patients May Already Be in Your Practice!

Mar 18th, 2026

How much marketing do you do to your existing patient base? You know – patients of record? If you’re the average practice? Little to none. Maybe you send out a back-to-school mailer. Or a “use it or lose it” letter in November about insurance benefits. But, other than that? Most marketing in dentistry is aimed at new patients. Which believe…

Case Acceptance

3 Ways to Increase the Value Per New Patient in Your Practice

by Adam Mortimer

Oct 3rd, 2018

Last updated on November 14th, 2025 at 03:20 pm Most dentists would be happy to see more new patients. It’s the solution we focus on for practice growth. More new patients means more production, right? In general terms, this is correct. But I’ve also seen new patient centric focus go horribly wrong. Between joining HMOs and other heavily discounted insurance…

Hygiene & Recall

Increasing Production from Your Existing Patient Base

by Sabri Blumberg

Aug 30th, 2017

Last updated on November 4th, 2025 at 03:50 pm Welcome to the latest edition of “Ask Sabri” where MGE’s D/COO answers practice management and practice production questions from all over the US and Canada. Both questions today concern reaching out to your patients to get them back into the practice for hygiene or treatment. Q: How important is it to…

Hygiene & Recall

8 Guidelines for Emailing your Patient Base

by Adam Mortimer

Nov 23rd, 2016

Last updated on November 11th, 2025 at 06:16 pm One of the most overlooked (and underrated) activities in any dental office is contact and/or marketing to your patient base. We all hear about “patient retention” as a “hot button word” in the industry. But it really is as big of a deal as it’s made out to be. Actually bigger.…

Marketing

"Branding" a Dental Practice – Part II

by Adam Mortimer

May 13th, 2015

Last updated on November 5th, 2025 at 12:15 am Welcome back! This week’s post is part 2 of a two-part post on “branding” your dental practice. If you missed last week’s blog post, here’s “Branding” a Dental Practice – Part I, where I covered the first couple rules of branding your office. Now we’ll carry on with… 3. Get to…

Marketing

Video Tip of the Week: Marketing to your Patient Base

by Gregory A. Winteregg, DDS

Mar 18th, 2014

Last updated on November 5th, 2025 at 01:38 am Feel like you always need more new patients? Well, you might be missing the boat by concentrating solely on NEW patient marketing. In this week’s tip, Dr. Greg Winteregg discusses the gold mine you may be sitting on with your patient base and how regular contact with them can be the…

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patient base

Your Best New Patients May Already Be in Your Practice!

3 Ways to Increase the Value Per New Patient in Your Practice

Increasing Production from Your Existing Patient Base

8 Guidelines for Emailing your Patient Base

"Branding" a Dental Practice – Part II

Video Tip of the Week: Marketing to your Patient Base

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