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"Branding" a Dental Practice – Part II

May 13th, 2015

Welcome back! This week’s post is part 2 of a two-part post on “branding” your dental practice. If you missed last week’s blog post, here’s “Branding” a Dental Practice – Part I, where I covered the first couple rules of branding your office. Now we’ll carry on with… 3. Get to know your audience before deciding on your brand. Whatever…

Marketing

Tune Up (And Turn Up) Your Marketing For 2015! | Part II

by Jeffrey M. Blumberg

Dec 23rd, 2014

Part II – Look Out…Your Marketing May Be Drowning! In last week’s article, we covered how to measure and increase your Return on Investment with your marketing. In this week’s article (Part II), we’re going to look at how to improve the response rate to your marketing. Junk Mail Like you, I get a lot of “junk” mail at home.…

Marketing

The Ingredients of a Successful Postcard

by MGE Marketing

Aug 6th, 2014

In an era where the internet has become a primary marketing medium for many, some have the idea that direct-mail marketing campaigns are “old-school” and less than workable. While it is true that a well-rounded digital campaign is a must, it by no means rules out print marketing as a major form of dental office marketing. Many dentists still see…

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"Branding" a Dental Practice – Part II

Tune Up (And Turn Up) Your Marketing For 2015! | Part II

The Ingredients of a Successful Postcard

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