How much marketing do you do to your existing patient base? You know – patients of record? If you’re the average practice? Little to none. Maybe you send out a back-to-school mailer. Or a “use it or lose it” letter in November about insurance benefits. But, other than that? Most marketing in dentistry is aimed at new patients. Which believe…
Last updated on October 31st, 2025 at 05:39 pm One of the most popular questions I get asked is how to get patients back on the schedule. I hear all the time how difficult it is to actually get ahold of patients and get them back in the office. The truth, though, is that it doesn’t have to be difficult,…
Hygiene cancellations and no-shows can be aggravating… on many levels. Beyond the obvious—lost production and a hygienist with no patient, there’s the more subtle effects: lowered morale, the upset/annoyance felt by the staff and/or the hygienist and occasional finger-pointing: “I thought you confirmed that patient…” And let’s not forget the lost opportunity for that patient and the practice to monitor…
If you’re a general dentist, your practice is only as strong as your hygiene department. You may have heard this before. And it’s true. In fact, it’s the first thing I cover when meeting a client who’s newly enrolled in the MGE program. And chances are, you’ve seen all types of hygiene/recall programs that can allegedly do “wonders” for your…
Last updated on November 4th, 2025 at 03:50 pm Welcome to the latest edition of “Ask Sabri” where MGE’s D/COO answers practice management and practice production questions from all over the US and Canada. Both questions today concern reaching out to your patients to get them back into the practice for hygiene or treatment. Q: How important is it to…
Last updated on November 4th, 2025 at 04:55 pm If you have an operational recall program, your hygiene department should be a fruitful source of productive procedures for your (the doctor’s) schedule. But there are a few ways this can go wrong. I was in practice for about 13 years before I became an MGE client, and I can tell…
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