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Featured image for “Increasing Production from Your Existing Patient Base”

Hygiene & Recall

Increasing Production from Your Existing Patient Base

by Sabri Blumberg
Aug 30th, 2017
Welcome to the latest edition of “Ask Sabri” where MGE’s D/COO answers practice management and practice production questions from all over the US and Canada. Both questions today concern reaching out to your patients to get them back into the practice for hygiene or treatment. Q: How important is it to do office newsletters for our patient base? And what…
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Marketing

Are You Spending Too Much (or Too Little) on Marketing?

by Dania Williams
Jun 28th, 2017
How much should you be spending on marketing? Before getting into the exact numbers, the first thing I want to say is that your marketing budget should be a percentage of collections, and it should grow as the practice grows. Most dentists forget this little detail. They start doing some marketing (direct mail, online ads, referral program, etc.) and spend…
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Hygiene & Recall

8 Guidelines for Emailing your Patient Base

by Adam Mortimer
Nov 23rd, 2016
One of the most overlooked (and underrated) activities in any dental office is contact and/or marketing to your patient base. We all hear about “patient retention” as a “hot button word” in the industry. But it really is as big of a deal as it’s made out to be. Actually bigger. So many doctors drive themselves crazy and drop all…
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