(Note: This is Part I of a two-part series. Part II.) I’ve recently had a few questions from clients about “branding” and how it relates to their marketing. So, I figured, why not do a blog post about it! For that matter, if you’re marketing then at the end of the day, you should at least have a general working…
I’ll start this post with a story. Not that long ago, I was speaking with a newer client. They were having trouble with hiring and staff turnover. At the time, he had two openings: dental assistant and front desk. Applicants were few and far between and the ones he did hire turned out to be “duds” (i.e. not good employees).…
Q: I’d like to get my patients more “involved” in the treatment presentation process. Any suggestions? Thank you for your question. And yes, I do have a few general suggestions. If you want patients more involved in the process, you have to INCLUDE them in it! Don’t talk AT them. Talk WITH them. Make sure the patient is still “with”…
(And What To Do About It!) This week we’re continuing with the top “Must-Do’s” for a dental website that successfully converts visitors into NEW PATIENTS. You can’t always count on a web company to create an effective website on their own, without some input from you. So in this series of blog posts, I want to give you some internet…
As the Marketing Director for MGE, I’ve combed through a LOT (stress on the word “lot”) of dental office websites. If anything, this experience has given me a unique perspective on the “dos” and “don’ts” for a dental office trying to create a positive (and productive) online presence. And with that said, the #1 problem I find with dentists’ websites is…
Comprehensive case acceptance is far easier when the entire team is on board. And by that I mean you want one and all aligned with the mission of providing your patients with the best possible care to help them live healthier, longer lives. With this in mind, there are five critical roles pertaining to case acceptance which can easily break…
If you’re ready to reduce stress, improve production, and build a team that works with clarity and purpose, schedule a consultation with MGE today. Discover which training path fits your goals and take the first step toward organized, predictable growth.