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Featured image for “What Does a PR Director Do In a Dental Office?”

Marketing

What Does a PR Director Do In a Dental Office?

by Dania Williams
Oct 1st, 2014
Last updated on November 10th, 2025 at 05:30 pm For this week’s blog post, we are republishing a fantastic article from several years ago by MGE Consultant Dania Williams. We’ve received a ton of requests for this information recently, so we figured we’d put it up again for anyone who missed it. Enjoy! The majority of dentists I speak with…
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Featured image for “The Hand Off – Don’t Drop the Ball”

Customer Service

The Hand Off – Don’t Drop the Ball

by Laura Hatch M.S.
Sep 17th, 2014
For this week’s webletter, we have the privilege of offering the article “The Hand Off—Don’t Drop the Ball” on how to handle dental patients by MGE client Laura Hatch, MS, Office Manager of Scripps Rock Dental. Since becoming MGE clients in 2003, Laura and Dr. Tony Hatch have actually built two successful practices, starting out with their Maryland office, which…
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Featured image for “Five Ways to Get More New Patients!”

Marketing

Five Ways to Get More New Patients!

by Gregory A. Winteregg, DDS
Sep 10th, 2014
Let’s start off fast: I want to give you what I’ve found to be the top five things that you can implement internally right away to get more new dental patients. I could actually write an article about each one. But I’ll tell you what I’m most interested in: go over these points in your next staff meeting and, with…
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Featured image for “Non-Traditional Dental Marketing: Get More New Patients with Community PR Events!”

Marketing

Non-Traditional Dental Marketing: Get More New Patients with Community PR Events!

by MGE Marketing
Aug 20th, 2014
Last updated on November 18th, 2025 at 08:14 pm Before we get into the non-traditional dental marketing, the bulk of dental marketing fits within a relatively limited scope: The internet (website, pay-per-click, social media, email marketing, etc.) Direct mail (postcards, newsletters, and so on) Internal marketing The liability associated with this is easy to see: the more people take the…
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