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Hiring

When to Hire New Staff

by Sabri Blumberg
Sep 12th, 2012
How should you determine the right staff complement for your office? When is it time to add a new position instead of making do with what you’ve got? These are important questions to ask because over-hiring can make your overhead go out of control, but on the flip-side, refusing to hire needed positions as you grow will cap your growth…
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Overhead and Profitability

Maintaining a High Quality of Care While Expanding

by Jeffrey M. Blumberg
Aug 15th, 2012
If you’re doing things right, your business should be growing. While expansion and growth can be desirable, it can also carry along with it a slew of new challenges (or headaches). For a dentist (or other health care practitioner), a growing practice eventually translates into more staff and providers (associate doctors or possibly partners). Many things can “derail” during expansion…
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Marketing

Are Bad Reviews the End of the World?

by MGE Marketing
May 2nd, 2012
Don’t panic. Take a deep breath. Calm yourself down. That scathing review that some anonymous person just left on Google is not the end of the world. It can be resolved. But we’re getting ahead of ourselves. Let’s take a few steps back. You, as a hardworking professional, are undoubtedly doing the best you can for your patients. You have…
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Hiring

The 4 Most Common Mistakes in Hiring Employees

by Carla Dezelic
Apr 4th, 2012
As the Director of Practical Application here at MGE, I work with our clients and office managers on a daily basis. A big issue—especially with new clients—is personnel—specifically how to find good employees. While there is quite a bit to this subject, the four most common, yet easy to fix mistakes that offices make while hiring are: Sitting on applications…
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Marketing

How Much Should I Spend on Marketing & Promotion?

by Sabri Blumberg
Mar 2nd, 2012
A very good question, because when you ask around, you’ll normally find that when collections are down, marketing and promotional expenses are some of the first items that get dropped altogether. But is this really a wise decision? Let’s have a look. First off promotion/marketing should fund itself and it normally will, if it’s based on proper market research, surveys,…
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