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Hygiene & Recall

Dental Practice Management: HYGIENE, HYGIENE, HYGIENE!

by Jeff Santone
May 10th, 2013
HYGIENE, HYGIENE, HYGIENE. This should be the mantra of every general dentist’s office. Seventy percent (70%) of an office’s production should derive from the hygiene department as a combination of actual hygiene done and work found and sold to patients out of hygiene. The rest of your income would come from new patients and should be “icing on the cake.”…
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Marketing

The Seven Most Expensive Dental Marketing Mistakes!

by MGE Marketing
Apr 13th, 2013
Marketing for dentists can be expensive. The better it is, the higher the return on investment. What about the other side of the coin? You know, marketing mistakes leading to financial loss. With that in mind, we’ve compiled a list of what we’ve found to be the seven biggest or more costly mistakes dentists make when marketing. Have you been…
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Case Acceptance

Managed Care Myths

by Gregory A. Winteregg, DDS
Apr 10th, 2013
In my 30+ years in the industry (12 in my dental practice and twenty as a partner here at MGE), I’ve seen managed care (HMOs and PPOs) go from struggling for acceptance in the 80s, to prevalence in the 90s, to becoming a regular fixture in the dental landscape in the 2000s and 2010s. I have yet to find a…
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About MGE

The First Step to Building a Successful Practice

by Luis A. Colón
Nov 21st, 2012
Facing profitability problems or other symptoms of a dysfunctional office, the average dentist also has to deal with the confusion of what to do about it. They may be looking for solutions, but which ones are actually going to work? It’s not abnormal for them to think that their problem is related to management. That’s what “practice management” and consultants…
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About MGE

What You Can’t See CAN Hurt You

by Jeffrey M. Blumberg
Oct 31st, 2012
Working in the same environment day after day can, to a degree, numb the senses. I’ll give you an example: Years ago, I noticed a nine-inch stack of files on a co-worker’s desk. It was neatly stacked in the far right-hand corner. We worked together quite a bit, and every few days when I was in his office I saw…
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