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Featured image for “Why Your Marketing Isn’t Working – A Guide to Solving Your New Patient Problem”

Marketing

Why Your Marketing Isn’t Working – A Guide to Solving Your New Patient Problem

by Jeffrey M. Blumberg
Nov 26th, 2024
You’re doing everything you’re supposed to—Google and Facebook Ads, postcards, asking for referrals, and you have a beautiful sign that thousands of people pass every day. But… despite all the money you’re throwing at it, your new patient numbers are still, well, TERRIBLE. “Frustrated” doesn’t even begin to describe how you feel. And as more months of “spend, spend, spend”…
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Featured image for “The Critical Step to Dropping Insurance: Doing the Hard Work of Analytics”

Case Acceptance

The Critical Step to Dropping Insurance: Doing the Hard Work of Analytics

by Jeff Santone
Nov 20th, 2024
If you’re a dentist, chances are you’ve thought about breaking free from insurance companies. The endless write-offs, the limitations on treatment, the constant headaches—it’s no wonder so many dentists are eager to ditch insurance plans and transition to a fee-for-service (FFS) model. But here’s the hard truth: while many dentists say they want to drop insurance. Most aren’t willing to…
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Featured image for “Getting Patients to Say “Yes” to the Treatment They Need”

Case Acceptance

Getting Patients to Say “Yes” to the Treatment They Need

by Dennis Dezelic
Nov 13th, 2024
As a dental professional, your goal is to deliver the highest quality of care, ensuring patients get the treatments necessary for a healthy smile. However, one crucial aspect of achieving this is mastering the art of helping patients accept and pay for the care they need. Navigating the complex process of treatment acceptance requires a thoughtful, multi-step approach: Diagnosing and…
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Featured image for “Dental Marketing: Stop Wasting Money!”

Marketing

Dental Marketing: Stop Wasting Money!

by Jeffrey M. Blumberg
Oct 23rd, 2024
How many ways can you think of to market a dental practice?  The average dentist could likely list at least 10 different ideas that might bring in new patients, improve treatment acceptance, or boost patient retention. But here’s the big question: Which of these strategies should you ACTUALLY utilize? The simple answer? Go with the one(s) that provide the highest…
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Featured image for “Reception – A Key to Practice Success”

Hiring

Reception – A Key to Practice Success

by Sabri Blumberg
Oct 2nd, 2024
If you hire a new administrative staff member, what’s one of the first things you’d have them do? Answer the phones? If this was your response – you’re not alone. It’s what most dental practices do. And it could be costing you – a lot. Often thought of as an “entry level position,” reception in a dental practice is much…
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