Last updated on November 18th, 2025 at 08:31 pm The quality of customer service—or lack thereof—can make or break the success of a dental practice. You could be on top when it comes to clinical competence, a well-intentioned staff or marketing excellence and still have patients that don’t want to come in the face of a subpar customer service experience.…
Last updated on November 14th, 2025 at 04:54 pm Q: How should I determine what to pay a new staff member? Good question! Obviously, the first step in determining this would be: what position are you hiring for? Obviously, you’re not going to (ever really) pay a receptionist what you’re going to pay an EFDA or what you’d pay a…
How We Make This Policy a Reality Note: This week’s blog post comes from special guest Ken Cirka, DMD. An MGE client Power Program Graduate, Dr. Cirka turned his small $200,000 a year Philadelphia office into a powerhouse $3 Million a year dental practice with an average of 125 new patients each month! Through diligent implementation, Dr. Cirka has been…
Last updated on November 11th, 2025 at 11:42 pm In quite a few of the articles Sabri and I have written, we’ve hit on how “change” can negatively impact your practice, crash statistics just plain wreck an area of an organization. Simple things like changing your marketing, staff functions, new office policies, etc. can inadvertently bring about disaster—even though they…
Last updated on November 11th, 2025 at 11:24 pm In dentistry or small businesses in general, it’s not uncommon for the practice owner’s spouse or other family members (e.g., brother, sister, son, daughter, etc.) to have a role in the practice. It might be a full-time position, such as an office manager, or an unofficial part-time gig, such as managing…
Last updated on November 11th, 2025 at 08:10 pm For the most part, we dentists as a group are concerned with how we are perceived by our patients. We try many things to generate goodwill and referrals—e.g. having a state of the art, spotless office, matching uniforms for the staff, a friendly and welcoming atmosphere, etc. Many step this up…