Most dentists would be happy to see more new patients. It’s the solution we focus on for practice growth. More new patients means more production, right? In general terms, this is correct. But I’ve also seen new patient centric focus go horribly wrong. Between joining HMOs and other heavily discounted insurance plans, running Groupon specials, or any other means of…
Hygienists play a huge role in the value and growth of a dental practice. Some very smart people have said that, ultimately, a dental practice is only as valuable as its hygiene department—and they wouldn’t be wrong. In fact, a properly run hygiene department should produce at least 30% of the total revenue of the practice. Your hygiene department is…
Last minute cancellations are never any fun, regardless of whether you get them on the hygiene or doctor’s schedule. That said, I always found last minute cancellations on the doctor’s schedule to be more problematic—especially with relation to making my production goal. Why? Well, as we know, hygiene appointments vary far less in their production value than appointments on the…
Whether you like it, or not, your dental practice is a business. And like with any business, it’s accompanied by many if not all the aspects inherent in managing an organization: human resources, bills, logistics, budgets, marketing, and so on. And with management on the mind, if I had to pick a function that’s most often ignored—or given too little…
Do you have “New Patient-itis?” If you do, you’re not alone. It’s an affliction that’s run rampant among a considerable percentage of the dentists in the United States and Canada. “New Patient-itis” is (jokingly) defined as “an obsession or fixation on ‘New patients’ as the solution to all practice and profitability ills. It is usually accompanied by inefficient case acceptance…
When is the last time you raised your fees? Last year? Three years ago? Longer? It’s generally understood that dentists should raise our fees every year. After all, the Consumer Price Index for the last two years has risen by 2.1% each year. You’re paying more for everything you have to buy. And as a result, it costs more to…
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